Anna is the Chair of the Institute of Fundraising’s Cultural Sector Network and runs her own fundraising consultancy: Glow Fundraising. Her clients have included Sadler’s Wells, Bush Theatre, Kiln Theatre, Cambridge Arts Theatre and Eclipse Theatre. Previously she was Director of Development at British Youth Music Theatre, the leading national musical theatre company for young people. Before that, she was Head of Trusts at the National Theatre for nearly 10 years.
Her capital campaign experience in the UK includes raising £20 million for the National Theatre’s capital campaign NT Future, the £4m refurbishment of the Bush Theatre and securing the final £1m for the Tricycle Theatre’s transformation into the Kiln Theatre. Currently she is a Trustee of the Yard Theatre in Hackney Wick, London. She holds the Institute of Fundraising’s Diploma in Fundraising Management.
Raising capital funds in challenging times
Anna has experience of capital fundraising for theatres in London. She raised £20 million for the National Theatre’s £80 million NT Future Capital Project, oversaw the fundraising strategy for the Bush Theatre’s £4 million redevelopment and raised the final £1 million for the Kiln Theatre’s transformation. There are some key capital fundraising lessons she learnt, transferable to all capital projects, that apply even when facing challenging times. Anna will share these key lessons to help you: build the best case for support for your capital project; inspire your closest donors; reach new donors and give advice about how to keep innovating (and motivated!) to reach your ultimate target.