Forever and A Day: Let’s explore the crucial connection between your annual fundraising program and your legacy program
We’ll share successful case studies and examples of #donorlove in action from Canada and around the world. You’ll learn how to find and share amazing stories that resonate with values and emotions, and that will inspire your donors at every vital stage in your relationship. You’ll leave with ideas you can implement tomorrow, and strategies you can build into your brightest fundraising future!
Learning objectives:How to make your organization stand out, deliver the unexpected and disrupt the status quo, including practical and specific next steps you can use right away-Great gratitude: inspiration and specific strategies on taking your donor stewardship (aka #donorlove) from good to great.
Instant Storytelling Through Strategic Design
Your donors get a lot of asks that fill their mailboxes and inboxes. What can you do, from a strategic design and layout perspective, to help your appeal rise to the top? This session will uncover over 20 years of testing, walk through a multitude of tips and tricks and share the fundamentals of great storytelling through design.